Brand
Radar
Your "always-on" competitive edge
Move past the limits of in-store and manual data collection. BrandRADAR harnesses AI to capture and analyze the details of millions of SKUs daily, delivering fast, precise, and actionable intelligence on claims, benefits, packaging, and marketing strategies.
AI-driven, always-on data collection
Capture SKU-level insights from millions of products daily.
Real-time competitive intelligence
Identify trends and gaps before your competition does.
Disruptive speed and scale
Replace traditional research with an advanced digital alternative.
Your competitive advantage
BrandRADAR doesn’t just detect new product launches. It helps you understand their performance, claims, packaging, and market impact—so you can move faster, smarter, and with more precision than ever.
Monitor new product launches the moment they appear.
Spot emerging trends and growth patterns across any category.
Track weekly ratings and reviews.
Measure share of discussion and identify what drives sentiment.
Compare how brands compete on claims, benefits, and pricing tiers.
Evaluate pack design and digital shelf presence.
Extract pack visuals and compare updates over time.
Spot shifts in messaging, design, or RTBs instantly.
See how messaging shifts by region
What sells in the U.S. isn’t what sells in Asia.BrandRADAR shows you how brands localize their claims—so you can tailor messaging by market with confidence.
Your AI-powered competitive edge
Track every marketing claim, tagline, and advertising shift with AI-driven precision. BrandRADAR maps out the language brands use to sell, replacing manual audits with automated, real-time intelligence that keeps your marketing, branding, and R&D teams ahead of the curve.
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Marketing message precision
Always-on competitive intelligence
Launch detection
Track how innovation moves across categories—before it becomes visible in-store.
AI-Powered brand insights
Your Competitive Advantage
From detection to action — faster than ever
Track every shift in how brands speak—from claims and RTBs to slogans and benefit copy. BrandRADAR replaces manual audits with live, AI-powered intelligence—keeping your teams aligned, agile, and ahead of the curve.
Instant marketing message alerts from competitors
Know when competitors change their messaging, update RTBs, or shift positioning.
AI-powered advertisement and claim trends
Track which competitors’ marketing claims and slogans are gaining momentum across categories.
Unmatched competitive benchmarking
Benchmark claims, taglines, and marketing copy across every major brand globally in real time.
Best-in-class structured intelligence for all teams.
BrandRADAR decodes millions of product pages, claims, and brand messages into structured, actionable insights. Our proprietary frameworks capture how brands position themselves, communicate benefits, and differentiate from competitors.
Built to decode every launch, in every world
BrandRADAR doesn’t just track launches—it deciphers them through the lens of deep category expertise. From beauty to beverages, baby care to batteries, our system maps every market to reveal what’s launching, what’s changing, and why it matters.
Impact across every department
Real-time product and marketing intelligence, built to serve the needs of every team—from strategy and R&D to comms and innovation.
Enterprise Brands
Ingest structured insights into your data ecosystem—at speed and scale.
Marketing Teams
Build dashboards on consumer claims, creative language, and messaging trends.
Insights & R&D Teams
Track product feedback loops across claims, formats, and ingredients.
Strategic Consultants
Surface real-time market truths to power client recommendations.
Covers 1K+ categories, localized across global retail platforms
10
Consumer Worlds
1,000+
Categories
3,500+
Segments
12,000+
Formats & SKUs
Beauty & Personal Care
11 Categories
34 Segments
Health World
7 Categories
26 Segments
Baby & Maternity World
25 Categories
39 Segments
Food & Beverage World
8 Categories
34 Segments
Electronics World
8 Categories
33 Segments
Pet World
7 Categories
31 Segments
Auto World
7 Categories
31 Segments
Home World
4 Categories
20 Categories
Appliances World
5 Categories
21 Segments
Beauty & Personal Care
11 Categories
34 Segments
Health World
7 Categories
26 Segments
Baby & Maternity World
25 Categories
39 Segments
Food & Beverage World
8 Categories
34 Segments
Electronics World
8 Categories
33 Segments
Pet World
7 Categories
31 Segments
Auto World
7 Categories
31 Segments
Home World
4 Categories
20 Categories
Appliances World
5 Categories
21 Segments
Track global category sentiment across Amazon, and beyond
How leading brands grow smarter with Consensys insights
Discover why top brands gained new unfair advantage with Consensys
Social Listening
Explore the challenges, limitations, and best practices for using social listening effectively in business insights
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The flaw of using Social Listening as an insight toool
Social Media
Global
Powdered Baby Milk
Diverse priorities shape how parents perceive growth, taste, and value globally
Powdered baby milk:
Bridging gaps between
Western and Asian markets
Baby & Maternity
Enterprise
Ecommerce reviews
Diverse priorities shape how parents perceive growth, taste, and value globally
Powdered baby milk:
Bridging gaps between
Western and Asian markets
Baby & Maternity
Enterprise
Ecommerce reviews
Using AI-driven analysis of millions of reviews, wehelp brands uncover true consumer insights—insights that traditional research methods fail to capture.
The consumer truth hidden in reviews: Are brands really listening?
Baby & Maternity
Enterprise
Social Listening
Explore the challenges, limitations, and best practices for using social listening effectively in business insights
The flaw of using Social Listening as an insight toool
Social Media
Global
Powered Toothbrush
Learn how a 1B+ emerging consumer market engaged with the new product category
What's driving India's powered toothbrush rating?
Personal Care
India
In their own words
“Our Global Ratings & Reviews program with ConsensysAI has been a huge success. Over the last 2yrs the program has provided value to market and global strategy alike.Expanding from 1 category to 4, the ConsensysAI advanced technology around topic modeling and product mapping is critical. I’m looking forward to continued relationship with the ConsensysAI team.”
Anurag Porwal
Total Personal Care Insights Lead, Enterprise Markets
“ConsensysAI helped us uncover insights that are clear, quantified, and actionable. Iain and Damien have also been amazing partners, co-creating the output together with us and quickly turning things around when we have follow up questions.
Bernadette Lopez
Head of Consumer & Shopper Understanding Asia Pacific — Ferrero
“ConsensysAI e-com market share data service has helped us illuminate our position for a specific e-com universe across Indonesia.The additional data points provided as part of ShareTrack have been very helpful in our e-com strategy as we look ahead in this growth channel."
Narul Ginting
Digital Business Manager — Shell Indonesia
Get started easily
Tour the platform, enjoy our vast amount of e-commerce consumer data on a modern dashboard, or kickstart your new insight journey with our consultants
